Cold Calling Success

I say every week when talking at conferences as a sales motivational speaker that you have to Share Sales Success Stories (my powerful 4S Principle) with yourself, with your sales team and within your organization and yet, I don’t share very many with you.

So I thought it was about time that I rectified that so here’s one that I got a couple of days ago. It says all there is to say about cold calling when it’s done right (which is of course what I teach) and from the right sales mindset so I suggest you read it several times, imagine what these kind of results could do for you and then take massive action!

Hi Gavin,

Thanks for your message and for connecting. Who said that cold calling was dead? Recent apppointments set with senior finance contacts;

– a major international fast food chain
– a sizeable UK NHS trust
– one of the UK’s largest housing associations
– one of the UK’s biggest network rail operators
– a large Welsh City Council

Qualify well, be polite, project confidence, know your pitch, engage the client and persist. Managing to set appointments often with people that previously said NO!


If you want to be getting results like this and be one of the many, many people writing similar letters to me, then you need to be checking out my books, audios, webinars and seminars with particular regard to No Fear Cold Calling :-).

About the author: Gavin Ingham
Gavin Ingham is a speaker and author on mental toughness and will help you to Be More, Do More & Have More in your business and in your life. For all of the latest news, podcasts, videos, tips and strategies join his newsletter. Sign up to the newsletter
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