Clients Are For Life Not Just For Christmas!

It's a sad fact of life that despite years and years of educational adverts, many people buy new pets at Christmas. What's cuter than a floppy-eared, warm-tongued hound bouncing around the fireplace and performing cute antics on Christmas day? Unfortunately, for many of these poor, unsuspecting animals, the Christmas break will be the last time that they are viewed as cute by their owners. The very same "cute" antics that were adorable over Christmas dinner prove to be less than adorable when the dark nights of January sweep in. Sadly, many … [Read more...]

How Not To Win Customers, 3 Sales Strategies That Really Don’t Work!

It’s Christmas and I have probably eaten to much Christmas pudding so perhaps I am feeling unforgiving but, as I wade through crackers, games and pies, I have been mulling over some of the ways that businesess manage to prevent their own sales and lose customers without seemingly trying! So that got me thinking that it would be a bit of fun to have a look at how no to do it, how not to sell if you like, “How Not To Win Customers, 3 Sales Strategies That Really Don’t Work.” Sales Loser Strategy 1: Be … [Read more...]

Selling Pies Should Be Easy

Make it easy for your customers to buy from you… So finally British summer has arrived, the heavens have opened and it has chucked it down. After moaning for the last few years that it’s too hot in the summer and that the heat is down to global warming we’re now being told that it’s raining so it must be global warming… But amazingly, inbetween the rain, it’s actually really quite ok weather up here - for Yorkshire anyway! So today I managed to get the roof down on the car for a bit and decided to forget … [Read more...]