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	<title>Comments on: How to use email when prospecting</title>
	<atom:link href="http://www.gaviningham.com/2008/07/23/how-to-use-email-when-prospecting/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.gaviningham.com/2008/07/23/how-to-use-email-when-prospecting/</link>
	<description>Sales training &#38; sales success from motivational speaker Gavin Ingham. Sales books, audios, DVDs, mp3 &#38; seminars.</description>
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		<title>By: led tv reviews</title>
		<link>http://www.gaviningham.com/2008/07/23/how-to-use-email-when-prospecting/comment-page-1/#comment-203526</link>
		<dc:creator>led tv reviews</dc:creator>
		<pubDate>Wed, 24 Jun 2009 06:04:12 +0000</pubDate>
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		<description>Just grabbed the feed... thanks for posting this.</description>
		<content:encoded><![CDATA[<p>Just grabbed the feed&#8230; thanks for posting this.</p>
]]></content:encoded>
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		<title>By: Internet Business Blog Carnival Edition 24 &#124; Internet Business Opportunities &#124; oibo dot org</title>
		<link>http://www.gaviningham.com/2008/07/23/how-to-use-email-when-prospecting/comment-page-1/#comment-89327</link>
		<dc:creator>Internet Business Blog Carnival Edition 24 &#124; Internet Business Opportunities &#124; oibo dot org</dc:creator>
		<pubDate>Sat, 09 Aug 2008 03:44:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.gaviningham.com/?p=183#comment-89327</guid>
		<description>[...] Ingham presents How to use email when prospecting posted at Gavin [...]</description>
		<content:encoded><![CDATA[<p>[...] Ingham presents How to use email when prospecting posted at Gavin [...]</p>
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	<item>
		<title>By: Communicating your message &#124; Tradetec Skyline</title>
		<link>http://www.gaviningham.com/2008/07/23/how-to-use-email-when-prospecting/comment-page-1/#comment-89064</link>
		<dc:creator>Communicating your message &#124; Tradetec Skyline</dc:creator>
		<pubDate>Thu, 07 Aug 2008 14:50:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.gaviningham.com/?p=183#comment-89064</guid>
		<description>[...] Anya Portnik - wrote a great article that fits into a recent post here at Trade Show Tips about Trade Show Lead Follow Up, with several great pointers when you are emailing your prospective customers. [...]</description>
		<content:encoded><![CDATA[<p>[...] Anya Portnik &#8211; wrote a great article that fits into a recent post here at Trade Show Tips about Trade Show Lead Follow Up, with several great pointers when you are emailing your prospective customers. [...]</p>
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		<title>By: Parker Trewin</title>
		<link>http://www.gaviningham.com/2008/07/23/how-to-use-email-when-prospecting/comment-page-1/#comment-88633</link>
		<dc:creator>Parker Trewin</dc:creator>
		<pubDate>Tue, 05 Aug 2008 22:09:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.gaviningham.com/?p=183#comment-88633</guid>
		<description>Like Gavin said, email can be an effective sales tool. At Genius we make email marketing solutions for sales people so I thought I would ask the experts. Here’s some hints to make your email prospecting the best that it can be:

1. Know your subject line. It’s your headline, billboard and call to action rolled into one. Ask yourself this, “What’s it gonna take to get people to open the email?”

2. Make it personal. The more personal, the more relevant. The more relevant, the greater success you’ll have.

3. Strike the right tone. I guess this comes in the “know your audience” category. You wouldn’t talk to your boss the same way you’d talk to your kids, would you?

4. Keep it short and sweet. I, for one, do a lot of scanning. If it doesn’t reach out and grab me then I’m on to the next thing.

Want more? Try these links:

Email best practices
http://genius.com/us/support/email_best_practices.html

Webinar: Top 10 email habits to keep you selling through the downturn
http://www2.eventsvc.com/genius/register/775fa986-e47e-4471-92fd-a6bf5e4bd86a

Hope this helps!</description>
		<content:encoded><![CDATA[<p>Like Gavin said, email can be an effective sales tool. At Genius we make email marketing solutions for sales people so I thought I would ask the experts. Here’s some hints to make your email prospecting the best that it can be:</p>
<p>1. Know your subject line. It’s your headline, billboard and call to action rolled into one. Ask yourself this, “What’s it gonna take to get people to open the email?”</p>
<p>2. Make it personal. The more personal, the more relevant. The more relevant, the greater success you’ll have.</p>
<p>3. Strike the right tone. I guess this comes in the “know your audience” category. You wouldn’t talk to your boss the same way you’d talk to your kids, would you?</p>
<p>4. Keep it short and sweet. I, for one, do a lot of scanning. If it doesn’t reach out and grab me then I’m on to the next thing.</p>
<p>Want more? Try these links:</p>
<p>Email best practices<br />
<a href="http://genius.com/us/support/email_best_practices.html" rel="nofollow">http://genius.com/us/support/email_best_practices.html</a></p>
<p>Webinar: Top 10 email habits to keep you selling through the downturn<br />
<a href="http://www2.eventsvc.com/genius/register/775fa986-e47e-4471-92fd-a6bf5e4bd86a" rel="nofollow">http://www2.eventsvc.com/genius/register/775fa986-e47e-4471-92fd-a6bf5e4bd86a</a></p>
<p>Hope this helps!</p>
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